LifeLabs

Brand Awareness Integrated Campaign

| DIGITAL | SOCIAL | PRINT | AUDIO | HPTO | PROGRAMMATIC |

How do you boost brand awareness for a company's new locations?

By crafting genuine narratives and strategically delivering them.

We brought LifeLabs closer to its community by creating heartfelt videos featuring real stories of customers and employees. These narratives displayed LifeLabs as a neighbourly, family-friendly health solution always ready to support. Distributed via a geo-targeted approach, digital banners, programmatic ads, homepage takeovers, and podcast audio ads, we ensured these stories reached the right ears and eyes. Our strategy affirmed: "When life needs LifeLabs, we're here for you," amplifying LifeLabs' brand while strengthening community ties.